Printed from : The Leisure Media Co Ltd
Shiseido’s Ultimune a first in skin immunity

After 20 years of research Shiseido says it has created a world first in skin immunity.

Ultimune Power Infusing Concentrate has been developed to reactivate the skin’s multi-defensive power to resist, protect, regenerate and strengthen against harmful aggressors, and is the first product to achieve this effect, according to Shiseido. The result is to slow down the ageing process for as long as possible.

The new product features a green floral fragrance, which is intended to lift a person’s spirits whatever their mood. Rose and lotus flower are combined to achieve this optimal wellbeing effect.

Ultimune is available in 30 ml and 50 ml bottles. The red design is a nod to the brand’s first beauty product, Eudermine, a skin-enhancing lotion created in 1897.


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